CES 2025 convention

Las Vegas, NV – CES 2025

While CES 2025 dazzled with foldables, AI companions, and glowing smart homes, HTW took a radically different path—introducing innovation that can’t be seen, only felt.

In a booth that blended seamlessly into its environment, the company known for its expertise in ultrasonic sensing and piezoelectric engineering presented technology that lives beneath the surface—literally and metaphorically. There were no flashing LEDs, no robotic voices, no spectacle. Just surfaces that reacted. Spaces that cooled silently. Movements detected without cameras.

HTW’s concept: Invisible Functionality.

The brand showcased a refined series of ultrasonic sensors, engineered not to stand out, but to integrate. Embedded in glass, wood, metal, and textiles, these sensors formed a silent network capable of detecting presence, motion, material, and distance—ideal for the next generation of consumer electronics, smart furniture, and automotive interiors.

Also unveiled: HTW’s paper-thin piezoelectric fans, circulating air without blades, vibration, or visible mechanisms. Positioned behind OLED panels, under keyboards, and within wearable fabrics, they cooled devices—and people—without altering the design.

Visitors leaned in, touched surfaces, waved hands, and watched as nothing happened—yet everything responded. A desk became a control panel. A wall adjusted ambient airflow. A device reacted without being touched.

There were no buttons. No ports. No visible sensors.

This wasn’t just engineering. It was disappearing technology.

CES 2025 was loud, fast, and bright. But tucked quietly in the corner of the future, HTW made one thing clear: the next evolution of smart isn’t what you see. It’s what you don’t.